Substantial Retail Price Reduction of 16 % on
all LIBIDUS Capsules
All regular users and prospective LIBIDUS clients
will be happy to hear that effective 02 May 2004,
LIBIDUS capsules will be available at a new
retail pricing of R 46,50 each. The new
structure represents a 16 % reduction in the list
price, down from a previous price of R 55,25 each.
This has been made possible through a
combination of:
- A reduction in the cost price of raw materials
in Malaysia through greater economies of scale
and a change in supplier base
- And a strengthening of the Rand against the
Dollar
Paul Theo, CEO of the manufacturers Bio Gulf,
said "Our worldwide sales of LIBIDUS are
increasing steadily which has allowed us to
negotiate greater price breaks with suppliers of
our major raw materials. This means that
countries like South Africa, which are at a
marginal disadvantage against the Dollar,
will be able to offers better prices on
LIBIDUS"
He goes further to say "Our
penetration into South Africa via our local
representatives Earth Source Marketing is
progressing well, with the second phase of the
distribution into pharmacies likely to happen by
end of second quarter 2004. This price reduction
will go a long way to ensuring that LIBIDUS will
be more readily available to men who already
have, or are still wanting to make the powerful
effects of LIBIDUS a regular part of their
sexual experiences. - May 2004
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